LG Electronics has partnered with the Sports Journalists Association of Kenya (SJAK) that will see the South Korean Company sponsor the Sports Personality of the Month Award to a tune of Ksh.6.6 million per year.
The event, organised by (SJAK) will run for one year, starting January through to December 2021. It will fete the most outstanding Kenyan sportsmen and women for their achievements across diverse disciplines each month.
Winners for January and February were announced yesterday during the launch with tennis star Angela Okutoyi taking the January gong and Kenya Morans’ Tylor Okari Ongwae were feted as the February winner.
Speaking at the launch, LG managing director, Sa Nyoung Kim, hailed the partnership with SJAK, saying it will contribute towards the development of sport in Kenya by recognizing local talent.
“Recognising and rewarding performance is an important step in identifying and nurturing local sporting talent. Kenya is known globally for her sporting talent especially in athletics, and we are seeing promising talent in other disciplines, hence our decision to collaborate with SJAK to advance the development of sports talent in Kenya,” said Kim.
SJAK president Chris Mbaisi said the award will go a long way in motivating Kenyan sportsmen and women who have endured many challenges in the past year owing to the Covid-19 pandemic.
Among the products, the winners will receive awards include LG NanoCell TV as well as the LG AI DD washing machine.