Samsung launches e-warranty campaign for its consumers.

Samsung Electronics East Africa has launched an e-warranty campaign driving its two year warranty on mobile handsets. The company says the e-warranty Campaign gives consumers the chance to verify their device’s 2-year warranty period.

Patricia King’ori, Head of Marketing and Citizenship at Samsung Electronics East Africa said consumers will be required to send a text message to 22585 with the device’s IMEI number, and will receive a message giving the status of the mobile device. Once they confirm the device has a two year warranty, the customer should then proceed to purchase and register the device.

“As a market leader in mobile phones and consumer electronics, we are confident of the products we release into the market, hence the provision of the two-year warranty period. Our research and development division is constantly working to improve on the hardware and software offered to consumers based on consumer feedback and changing consumer needs.”

To verify the mobile devices, users are to SMS the IMEI number to 22585 using the format Check*IMEI number#. Once the process has been confirmed they can proceed to purchase and register the phone by sending SMS to 22585 using the format Reg*IMEI number#. The confirmation message will indicate the warranty period. Each SMS will cost Ksh.5.

As part of its strategy in growing its brand presence and bringing its services closer to consumers across the country, Samsung Electronics has also continued to open Samsung Experience Stores across and partnered with various authorized dealers. 

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