Egypt’s Blnk Raises $37m to Deepen Point of Sale Credit for Consumers


Egyptian fintech Blnk has closed a combined $37.1 million in funding,  comprising a $12.5 million Series A equity round and $24.6 million in local debt facilities, to accelerate its point-of-sale consumer lending operations and deepen financial inclusion across Egypt.

The equity round was led by Algebra Ventures, with participation from SANAD Fund for MSME, Endeavor Catalyst, and Emirates International Investment Company (EIIC), which also backed Blnk’s 2022 seed round. Debt financing was secured from Suez Canal Bank, Bank Albaraka, and the National Bank of Egypt, alongside non-bank financial institutions Corplease, Globalcorp, and BM Lease.

Egypt’s consumer finance sector reached EGP 96.3 billion ($2.0 billion) in 2025, growing 57.1% year-on-year, according to the country’s Financial Regulatory Authority. Despite this expansion, fewer than an estimated 5% of adults hold access to formal credit, and only 3.9% of women use credit cards or online lending tools.

Blnk is building directly into that gap. Using proprietary AI that analyses hyper-local variables and machine learning models for real-time Probability of Default predictions, the company approves financing in under three minutes with minimal documentation, no branch visit, no lengthy paperwork.

Loans ranging from six to 36 months are available across more than 3,000 merchants spanning electronics, home appliances, furniture, and automotive services.

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Since its seed round, Blnk has onboarded over one million customers, with 75% previously unbanked or underserved and over 35% female. The company surpassed an EGP 1 billion loan portfolio and reached profitability in 2025, driven by 173% year-on-year revenue growth.

CEO and Co-founder Amr Sultan said the new funding will strengthen profitability whilst expanding the company’s reach. “This new round of funding positions us to expand our reach, diversify our offerings and double down on our commitment to unlocking financial access for millions of consumers in Egypt and beyond,” he said.

With the fresh capital, Blnk plans to extend its technology capabilities, move into new product verticals, explore geographic expansion, and launch a credit card programme that would allow customers to access their credit limits outside its existing merchant network.

Algebra Ventures Managing Partner Karim Hussein described Blnk as “a category-defining player in Egypt’s consumer finance space,” citing the company’s ability to serve underserved consumers while maintaining disciplined credit management.

SANAD Fund Chairperson Sandra Rohleder added that Blnk’s execution,  reaching profitability and one million customers with what she described as industry-leading risk prediction capabilities, positions it to “set a new benchmark for digital financing across the region.”

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By Nixon Kanali

Tech journalist based in Nairobi. I track and report on tech and African startups. Founder and Editor of TechTrends Media. Nixon is also the East African tech editor for Africa Business Communities. Send tips to kanali@techtrendsmedia.co.ke.
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