inDrive, the e-taxi app has officially been granted a license to operate in Kenya. The company now joins other companies like Uber, Bolt, Yego and others to compete for a share of the country’s cab e-hailing market.
With its headquarters in California, inDrive has gained immense popularity globally, with over 175 million downloads and recognition as the second most downloaded mobility app worldwide.
Its competitive advantage is that it allows passengers to determine the pricing of their rides, giving them the ability to propose a fair price. Drivers, in turn, have the option to accept the proposed price, counter with a different offer, or decline the offer without any fines or fees. ‘’This transparent and inclusive pricing model ensures a mutually beneficial agreement between passengers and drivers.’’ the company says. inDrive operates with a maximum service charge of 9.99%, excluding VAT.
“With the official licensing to operate in Kenya, inDrive is excited to contribute to the local transportation ecosystem, providing safe, reliable, and affordable mobility options to the people of Kenya. The company looks forward to partnering with local drivers and serving the community while upholding its commitment to safety and fair pricing practices.” Godfrey Mabula, inDrive’s Business Representative in Kenya said.
The company is entering the market at a time when drivers belonging to digital taxi companies continue to demand better commissions. Companies like Bolt have also been accused of not doing enough to protect their drivers and passengers.
inDrive says it has implemented rigorous measures to ensure the well-being of both drivers and passengers.
‘’Every driver applying to join inDrive undergoes comprehensive background checks, including the verification of necessary documents, licenses, and permits. This process ensures that only qualified and trustworthy individuals are approved to provide transportation services.’’ the company said in a statement.
To enhance passenger safety, inDrive says it has incorporated several innovative features within its app. For example, passengers have the ability to rate their rides and provide feedback on driver behavior and service quality. Additionally, the app enables passengers to share their trip details with friends or family members, allowing for real-time GPS tracking during rides. In case of emergencies, the app also features an easily accessible emergency button to contact local authorities promptly. These are the same features offered by the competition.
Furthermore, inDrive says it has a dedicated support team available 24/7 to address any concerns or issues that may arise. We are not sure if this team is based here in Kenya or not.