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realme confirms strategic upgrades to its C Series


realme has confirmed strategic upgrades to its C Series of smartphones to make them affordable to most consumers. 

The company says its C Series to focus on the four major technology areas – image, storage, charging, and design. This, it notes is based on feedback from thousands of C-Series users

”According to tens of thousands of feedbacks from C Series users we found that there are about 70% of users want larger storage, 56% want a better camera and 50% need faster charging.” the company says in a statement.

”Therefore, we will make efforts in three areas: To deliver a camera with higher pixels, in addition to larger storage space and faster charging, for an improved all-around user experience. Besides, realme keeps “Dare to Leap” in mind, aiming to deliver a user experience beyond all expectations with more leap-forward features on C Series. With this, realme is to adhere to bringing bold and high-end industrial designs to C-Series products, surpassing all other phone designs in segment.” it adds. 

realme had earlier rolled out the “SPIRE strategy” on GT Series and Number Series. The company will now incorporate this same strategy to its C Series as it seeks to redefine the entry-level phones.

”The “SPIRE strategy” illustrates that the product will lead with one major leap-forward technology, which will be the spire of realme product tower. And it will also be supported with superior design, performance, and experience which is the stable foundation of this tower. ” realme says/

realme believes that entry-level phones do not mean the trade-off and degradation of specs, and promises to keep bringing segment-leading features that exceed users’ expectations, raising the benchmark of the entry-level phone market.

With strategic upgrades on C Series, realme says it will bring more amazing products with more segment-leading features. 

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