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LG Electronics has unveiled upgradable home appliances that offer users an option to add new functions in line with their unique and changing lifestyle.
Developed under the concept, Evolving Appliances For You, LG upgradable appliances can incorporate new features developed in the future based on ownersā usage patterns and habits.
āUpgradeability challenges the idea that expensive appliances are designed with planned obsolescence in mindā. āWhat upgradability brings to the table is the ability to add a new function or convenience to an existing appliance through new software, new hardware or bothā.Ā LG Electronics Home Appliance & Air Solution Company president Lyu Jae-Cheol said.Ā
For the customer, LG says upgradability enables the LG appliance to keep up with changing trends and usage patterns over the many years of that productās lifespan, extending its usefulness many times over.Ā For instance, users can improve the performance of the LG PuriCare air purifier when a new pet joins the family by upgrading with the Pet Care Filter (sold separately) to more thoroughly filter out pet fur and dander from the air.
Upgradable LG dryers can be enhanced later on to handle different climates and fabrics with new accessories and software downloadable from the Upgrade Center in the LG ThinQ app.
āWe want customers to experience the feeling of getting a new washer or refrigerator throughout the entire lifecycle of an LG appliance, not just the first time they bring the item home.ā Cheol added.
Customers in specific markets can expect to see LGās first upgradable washer and dryer later this year as part of LGās plan to introduce approximately 20 upgradable appliances. Upgradable products and features may however vary depending on the model and region.
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