Absa Bank One Account: The African financial and banking landscape has changed profoundly in the aftermath of the COVID-19 pandemic, and digitalisation has been regarded as one of the key drivers in this process. The consumer has also evolved and has put convenience as a top factor to consider before joining a financial institution.
This has made banks across Africa focus their energy and investments on improving convenience for the customer. In fact, convenience is one of the things that has made online banking very popular because you can bank whenever you choose from and wherever you are as banking online has no business hours.
The African Digital Banking Transformation Report 2023 notes that many new African banks are seeking to attract as many customers as possible by offering online onboarding, balance checking, money transfers and payment options. Yet we are already seeing a large proportion focus heavily on expanding the range of services by offering loans, insurance and even investment products.
McKinsey also advises African banks wanting to develop their digital channels to focus on four areas: developing superior technical capabilities and functionalities for their digital channels; developing frictionless registration and recovery processes; driving awareness of digital channels benefits through effective campaigns tailored to specific microsegments of customers and adopting a pervasive approach to customer education and support across digital channels.
In Kenya, Absa Bank has been investing in convenience massively. For example, the Absa One Account lets you do all your banking in one place and one account with zero maintenance fees and no minimum balance requirement.
The account also comes with several other benefits including Zero monthly fees meaning you only pay for the transactions done, guaranteed monthly cashback when you shop with your Absa Debit Card and unsecured loans with higher limits and longer repayment periods.
Absa Bank Kenya is also promising you secure digital banking with fingerprint/biometric access and instant issuance of Debit Cards at all branches You will also get cashback rewards when you sign up for additional Absa financial solutions.
Other additional benefits you can get when you open an Absa One account are Vehicle Asset Finance solutions, home loans with a specialist support when buying or constructing your home and invitations to Absa Connect lifestyle and networking events.
How to open the Absa One account
To open an Absa One account, visit the Absa website here, Click on Save, select your Absa One Account of choice, click Apply Online and follow the prompts.
All you will need is just a copy of your Kenyan National ID (You can also take a picture of your I.D. with a maximum size not exceeding 2 G.B.) a sample signature (signed on white paper) and you will be good to go.
Get started on your convenience banking journey with Absa NOW.