Samsung Electronics has partnered with the Korea Trade-Investment Promotion Agency (KOTRA) to exhibit its Business-to-Business (B2B) products at The Big 5 Building and Construction Expo.
The expo will be held for 3 days from Wednesday, 08 November to Friday, 10 November 2023 in Nairobi. It will serve as a marketplace for advanced building technologies, products, and services, thereby promoting innovation and best practices in the dynamic realm of global construction.
Samsung says this partnership underscores its dedication to integrating smart business solutions into construction processes, showcasing how Samsung’s B2B technologies can significantly enhance efficiency, safety, and project management within the sector.
This move will see Samsung’s technologies such as IoT, AI, and Smart Building platforms being tailored specifically to the needs of construction businesses, aiming to enhance operational efficiency, on-site safety, and project management. For example, Samsung’s IoT solutions can be implemented in construction equipment to monitor real-time data on the machinery’s operational status, location, and maintenance needs.
Through this collaboration, Samsung aims to enhance its visibility within the global construction sector, demonstrating the versatility and scalability of its product offerings.
“Our mission is to empower businesses with technology that’s not just advanced but also resilient and adaptable to their specific demands,” said Mr Samuel Odhiambo, Head of Consumer Electronics, Samsung Electronics East Africa.
“Our partnership with KOTRA at The Big 5 Construction Expo is a step towards bringing this mission to life.” he adds.
Samsung says will display its latest innovations, tailored specifically for the modern consumer. The exhibition will include the 2023 Samsung NEO QLED as well as the Samsung Flip Interactive Display which is highly attractive for professionals in the construction industry.
Samsung’s Smart Business Solutions can be tailored for any industry and are designed to enable mobility, connectivity, exceptional performance and productivity. The technology helps streamline complex business processes and enables seamless communication across various project stages; all accessible through Samsung’s secure mobile devices and displays.
In line with global efforts to combat climate change, Samsung’s smart technologies also include eco-friendly options. Energy-efficient smart electronics that contribute to greener sustainable building practices.