EzyAgric and Pezesha launch Buy Now Pay Later services for Ugandan agro-dealers

Kenyan fintech Pezesha has partnered with EzyAgric to launch a buy-now-pay-later (BNPL) scheme for agro-dealers all over Uganda. EzyAgric has significant experience in the Ugandan market, having created a platform to deliver marketing services and value chain digitization to farmers in the country.

The new service will empower dealers of agricultural inputs in Uganda through short-term credit that allows them to restock and also direct them to genuine and affordable inputs promptly while allowing them to pay later.

“As demand for Buy Now Pay Later services grows in Uganda, our customers have made it clear that the agriculture sector should not be excluded in the wave that is heralding more inclusive financial services in the country, “ said George William Luyinda, CEO of EzyAgric,

“The merchants and farmers trusting EzyAgric to deliver quality farm inputs to them want greater choice and more flexible payment options whenever they shop with us.” George added.

Kenya’s Pezesha has been empowering SMEs across its markets with friendly financing options which enable them to remain afloat.

George observes that with Pezesha’s digital lending infrastructure, EzyAgric is able to act faster to meet the needs of small-to-medium-sized businesses (SMBs) in Uganda while increasing our own user retention and profitability.

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Simon W Nderitu

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