Pan-African payments startup PayDay has re-launched in Rwanda and announced a partnership that will enable Startlink customers to purchase their subscription services through the platform.
Payday, a Rwandan-based fintech has become an icon in the continent, allowing remittances through multiple currencies. Through the startup’s virtual wallet, customers can hold currencies in USD, GBP, and EUR, simplifying the process of purchasing goods and services.
The new partnership with Elon Musk’s SpaceX, which operates the internet service via its Starlink subsidiary will elevate the company’s profile in its quest to expand across the continent.
Payday’s CEO, Favour Ori, said, “We are thrilled to expand our digital banking services to Rwanda and enhance our partnership with Starlink. This offers us an opportunity to promote financial inclusion in the country and contribute to affordable internet connection regardless of location.”
Payday was founded in 2021 and has cut a niche in enabling remittances to remote workers, freelancers, business owners, and digital professionals with seamless, borderless payments. The neobank offers global payment processing from over 130 countries, enabling Africans to work remotely for international organizations and receive payments and withdraw money in their preferred currency, regardless of their location.
Through Payday’s virtual cards, customers will easily pay for internet subscriptions and any other products and services offered by Starlink.
“Internet access is no longer a luxury, but a necessity for personal and economic growth. We believe that providing a payment solution that empowers individuals and businesses to connect to the digital world is essential for unlocking new opportunities for growth and development,” Ori said.
Starlink was licensed to start operations in Rwanda, beginning April 2023. According to the Rwanda Space Agency, the company will offer internet and high-speed connectivity services to Rwanda through its constellation of Low Earth Orbit (LEO) satellites.
Rwanda is Startlink’s second African country where its services are officially up and rolling. A few more countries including Kenya are expected to get the company’s services later this year.