Twiga Foods has partnered with Google to leverage Google Cloud technologies in increasing accessibility and easier distribution of farm produce.
The partnership will enable an efficient food value chain between farmers and vendors aimed to bring high-quality, locally harvested fresh produce to people every day—increasing accessibility to food items in Kenya. The two companies hope to reduce the wastage of perishable goods during the distribution process.
“The work we are doing with Twiga Foods is not just about an e-commerce platform choosing a cloud provider to run its systems and store data. It also is about showing how technology and the power of AI and machine learning can help a nation address sustainability challenges head on such as waste reduction and food security,” said Niral Patel, Google Cloud Africa Director.
Twiga executives say the technology will allow vendors to free up more time as the processes of procuring and stocking up get streamlined.
Caine Wanjau, Twiga’s Chief Technology Officer says that farmers too have a better chance of improving their earnings.
“Farmers get a fair chance at earning decent incomes and being paid adequately for their products. This is all being enabled by bringing in technology to help us look at our business and customers in a profound manner, relying on data in real-time to make the best and smartest decisions for our people and the country,” said Wanjau.
Twiga Foods established its first IT infrastructure with Google Cloud in 2015, when its customer base grew exponentially and the need to scale operations digitally became more critical.
The organization first began to store all of its business and operational data securely on Google Cloud using the Big Query data warehousing product.
“It also is about showing how technology and the power of artificial intelligence (AI) and machine learning can help a nation address sustainability challenges head on such as waste reduction and food security,” said Patel.