HMD Global is celebrating its first birthday. Basically it’s been 12 months since the startup which is responsible for bringing back the Nokia name to the smartphone world was born.
Within this one year of its inception, HMD global has been able to bring the Nokia brand back to top ranking in the market by launching eleven new smartphones. According to the company, throughout this fast-paced period, the home of Nokia phones has been guided and motivated by the enthusiasm of its rapidly expanding fan base.
HMD Global has already released its new portfolio of six Nokia smartphones and five feature phones in over 80 markets with activations in 170 countries including Kenya.
HMD Global arrived on the scene to incredible fanfare, marked by the return of the Nokia 3310 at Mobile World Congress 2017, and the introduction of its first, global wave of Android smartphones, the Nokia 3, Nokia 5 and Nokia 6. The new portfolio won over 20 awards at the show and sold out across markets. Today, Nokia phones are on sale across more than 80 countries on 45 local websites across 48 languages. Devices have already been activated in more than 170 countries.
During its first year, HMD Global has also forged major strategic partnerships with industry leaders, including Nokia, Google, Foxconn and ZEISS. Over the next year, it says its commitment to those partnerships aims to deliver purposeful innovation to fans and set new standards for what you can expect from a smartphone.
“After the amazing year we’ve had, I first want to thank our fans for such an incredible response. Their engagement, enthusiasm, and love for our new Nokia phones and what we’re trying to achieve has been what’s made each and every major announcement possible. It really demonstrates the value of reaching out to people, building communities and listening to what they want to see on their phones. With the progress, we’ve made and the response we’ve received, I know I speak for everyone when I say I’m thrilled to see what 2018 holds for us and our fans.” Florian Seiche, CEO of HMD Global, said:
The home of Nokia phones also recently brought Android OreoTM to its portfolio. Starting with Nokia 8, the update is rolling out to fans in even more countries today, complementing the pure Android ethos with features like Android Instant Apps and Background Limits.
“We started our journey with huge expectations from fans and huge responsibility to deliver on the legacy of Nokia phones. True to our Scandinavian roots, we designed beautiful devices adhering to the build-quality you expect from the heritage of Nokia phones. We took no shortcuts in integrating the latest technology to enhance your real-life experiences. At the same time, we delivered innovative propositions such as the Dual-Sight experience on Nokia 8 and the extraordinary 2-day battery life on Nokia 2.’’ Juho Sarvikas, Chief Product Officer of HMD Global, said
Well, its clear HMD global has started well in a highly-saturated smartphone market in its first year and is really working hard to bring the Nokia brand on top rankings across different markets.