Influencers
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News
In a Country Where Protest Lives Online, the Government Looks for a Way Back In
The National Communication Strategy leaves little doubt about how the State sees the digital space today. Officials believe the government…
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News
How Reality Dating Shows Created the Ultimate Influencer Pipeline
In today’s reality dating landscape, the influencer pipeline is no longer a side effect — it’s the destination. From Love…
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News
Ckrowd, KAM Africa partner to provide monetisation opportunities for content creators
Monetisation has been one of the biggest struggles for most content creators especially here in Africa. Social media influencers for…
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Featured
Odibets Supports Digital Content Creators
Betting firm Odibets has come out to support two online influencers in their content creation journey by purchasing two high-end…
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News
TULLAH STEPHEN: Influencer marketing can unlock opportunities for fintechs
The global fintech market is valued at close to USD 7300 billion and is projected to grow at an annual…
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News
Kenyan digital advertising marketplace Wowzi delivered over 150k paid influencer jobs in 2021
Kenyan tech startup Wowzi has announced plans to create one million gig jobs for African youth in 2022 through its…
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News
Stakeholders champion for the unity of e-commerce enablers in Kenya
The Ministry of ICT, Innovation and Youth Affairs, The Communications Authority of Kenya, The Kenya Private Sector Alliance (KEPSA) and…
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COLUMNS
Why Influencer Engagement is Important in Digital Marketing
The importance of industry influencers in digital marketing cannot be overstated. At a time when companies are coming up with…
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