Yellow Pages relaunches website to improve user experience


Global business listings company, Yellow Pages has relaunched its website.The relaunch, according to the company is to provide quick navigation services to help consumers access more information.

The improved user-friendly website aims to encourage users to find fresh and relevant information on various categories.

Speaking during the launch of the new website, Yellow Pages Chief Executive Pedro Gomes said that with the new features enhancements, the redesigned website will help improve user experience for the current millions of its customers who search for contacts.

“The new website homepage is easy on the eye providing more information at a glance as compared to the previous website, allowing users to instantly find what they are looking for. Client research page is also more friendly, organized and less scattered, “ said Gomes.

In an effort to also grow its contact listings, Yellow Pages has also partnered with key organizations to provide comprehensive contact resources to consumers. The partnerships are committed to understanding the growth of SME’s and creating access to information on different business enterprises.  

“We have a dedicated team which constantly updates contacts. On average, over 1,500 new contacts are included daily in our directories. Users can get contacts, opening-closing hours, product-services among other services and products of any organization, “said Gomes.

The launch of the Yellow Pages website took place at the same day and time as other African countries including Mozambique, Angola, Cape Verde, and Sao tome among other countries.

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By Nixon Kanali

Tech journalist based in Nairobi. I track and report on tech and African startups. Founder and Editor of TechTrends Media. Nixon is also the East African tech editor for Africa Business Communities. Send tips to kanali@techtrendsmedia.co.ke.

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