Roam and Fortune Credit Launch Electric Motorcycle Financing Program in Kenya
Roam, Kenya’s leading electric mobility manufacturer, has partnered with Fortune Credit, a licensed digital credit provider, to launch the country’s first-ever financing program for electric motorcycles.
This initiative is designed to make clean mobility more accessible to both individuals and businesses by removing financial barriers that have limited adoption.
The partnership kicks off with an initial order of 600 Roam Air Gen 2 motorcycles, marking one of the largest electric fleet financing deals ever recorded in Kenya. The Roam Air Gen 2 features over 40 rider-informed upgrades, including a reinforced 240 kg frame, dual battery range of up to 160 km, improved waterproofing, enhanced battery security, and increased comfort.
With rising demand for electric motorcycles, the lack of accessible financing has remained a key hurdle, especially for delivery firms and informal sector riders who often rely on cash purchases. To address this, Fortune Credit has tailored its financing model to align with the income flows of small business owners and daily riders.
Under the new electric motorcycle financing plan, customers pay a KSH 25,000 deposit, followed by daily payments of KSH 527 over 24 months. At the end of the period, customers gain full ownership of both the motorcycle and its batteries. The package also includes motorcycle insurance, Hospicash health cover, and access to Roam’s charging infrastructure, comprising portable home chargers and Roam Hubs.
Speaking at the launch, Habib Lukaya, Regional Sales Operations Manager at Roam, said, “This partnership isn’t just about selling Roam Air. It’s about breaking systemic barriers. By offering a locally made, zero-emission motorcycle with a flexible ownership model, we’re enabling more riders and businesses to switch to electric, save money, and create jobs. This is the future of transport in Kenya—clean, affordable, and built for us.”
Janet Kuteli, Founder and CEO of Fortune Credit Limited, added: “Our collaboration with Roam and GreenMax Capital through the Green for Access first-loss facility reflects our mission to empower underserved riders and small businesses. By bundling affordable financing with insurance and financial education, we’re not just enabling ownership—we’re building resilience in a sector many have deemed too risky for too long.”
David Ekabouma, Managing Director – Fund Management at GreenMax Capital Group, highlighted the broader impact saying “This initiative reflects exactly what the Green for Access Fund was created to do—break down financial barriers that have excluded underserved communities from the green transition. By sharing risk with institutions like Fortune Credit, we enable inclusive lending that accelerates the adoption of clean, productive-use technologies.”
He concluded by stressing how blended finance, combining donor capital with commercial execution, can drive transformative change in emerging markets, empowering local lenders to support clean energy adoption while strengthening financial resilience among small-scale entrepreneurs.
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