Sophos Boosts MSP Growth with New MSP Elevate Program

Sophos has launched MSP Elevate, a new business-accelerating program for managed service providers (MSPs).
With the new program, the cybersecurity firm says it will enable MSPs to expand their business with high-value, differentiated cybersecurity offerings that elevate their customers’ cyber defenses and rewards growth with additional investment to fuel further success.
With the increasing complexity and sophistication of today’s cyberattacks, organizations are increasingly turning to MSPs for 24/7, human-led monitoring and management of their cybersecurity environments. This has made Managed Detection and Response (MDR) a major focus for MSPs with 81% currently offering a MDR service, according to the Sophos MSP Perspectives 2024 report. MSP Elevate helps MSPs to differentiate themselves as a high-value provider to customers by delivering unique business-enhancing benefits, including an exclusive high-value Sophos MDR service offering.
Managing multiple cybersecurity platforms is a major overhead for MSPs and consumes valuable billable hours. MSPs estimate that consolidating on a single platform would slash their day-to-day management time by 48%*. MSP Elevate includes Network-in-a-Box bundles that enable MSPs to manage the full network stack through the unified Sophos Central platform, freeing-up staff for business generation activities. Furthermore, the single biggest perceived risk to MSP’s businesses is the shortage of in-house cybersecurity expertise*. Sophos’ network solutions respond automatically to threats across the customer environment, enabling MSPs to elevate their customers’ defenses without adding workload.
“MSP Elevate is the first of many business-driving MSP programs following the powerhouse union of Sophos and Secureworks,” said Chris Bell, senior vice president of global channel, alliances and corporate development. “As a channel-first organization that defends more than 250,000 customers of MSPs, we are constantly looking for opportunities to reward our partners and invest in their success when they grow their business with us. MSP Elevate fuels long-term growth for our partners by providing MSPs with exclusive solution access, discounts, rebates and training to deliver the best possible value to customers.”
The Sophos MSP Elevate program offers exclusive access to the premium MDR Bundle for MSPs, featuring Sophos MDR Complete with 24/7 incident response, one-year data retention, Network Detection and Response (NDR), and full integration packs. This helps MSPs accelerate threat detection across customer environments. The program also simplifies the sales process with a single SKU for all MDR needs, reducing overhead and speeding up deployment.
Additional benefits include discounted “Network-in-a-Box” hardware bundles—covering firewalls, switches, and wireless access points—all managed via Sophos Central. MSPs can also earn growth-based rebates, access architect-level training on key Sophos solutions, and receive invite-only access to Sophos Summits for hands-on training and direct engagement with leadership. More program enhancements are planned to further boost MSP profitability and service value.
“MSP Elevate enables MSPs to quickly deploy a comprehensive MDR service that eliminates blind spots by leveraging all available telemetry from across the customers’ environment,” said Raja Patel, chief product officer, Sophos. “This enhanced visibility accelerates threat detection and response while delivering improved return for customers on their existing technology investments. Furthermore, the service adapts seamlessly as the technology environment evolves over time, future-proofing customers’ defenses and providing both commercial and cybersecurity peace of mind.
MSP Elevate is a non-exclusive commitment to sell Sophos’ best-in-class cybersecurity solutions available on the Sophos Central platform, including Sophos MDR, Sophos Endpoint powered by Intercept X, and Sophos Firewall. To access the program benefits, MSPs need to commit to a minimum monthly spend for a 12-month period. As a pre-requisite to joining MSP Elevate, partners need to be part of the MSP Flex program, which enables MSPs to offer Sophos solutions on a monthly billing basis.
With 80% of MSPs offering MDR through a specialist vendor for delivery*, partners can choose to have Sophos fully deliver the MDR service or to use Sophos to augment in-house teams, including for the provision of out-of-hours coverage. This is particularly important considering 88% of ransomware attacks start outside of standard business hours, according to Sophos’ Active Adversary report.
Sophos MDR is the service most trusted by MSPs to secure their clients and currently defends more than 18,000 MSP-managed customer environments against advanced threats, including ransomware. This unmatched breadth of customer coverage delivers unparalleled insights into attacks on MSP-managed environments that are continually leveraged to update customers’ defenses in real-time, optimizing their protection from ever-evolving attacks.
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