Mozilla in partnership with Aga Khan University made its brand new Pocket app available in Kenya a couple of weeks ago.
Pocket is a popular read-it-later bookmarking service that allows users to access written and visual content of their liking and even save it for offline browsing at a later date.
Built on the Android and iOS platforms, the app also has a browser extension and a dedicated reader app.
We are all smart users these days and once we see an article we like, we definitely know how to google it again. Pocket is however a far better solution which I have been using for years now.
Why you should use the Pocket app
We spend so much time on the internet or social media these days reading new articles that we bump into or articles that are even shared in our social groups. Usually, we don’t have time to actually read these articles especially since we are always doing something else.
In my case, I have a fixed reading time (I prefer reading at night before going to bed) and focus on work during work hours. You know if you’re in the space I am in, reading is something we can’t really run away from. Organizing my reading and content discovery time actually makes me more productive.
Pocket reader has been my go-to app for this. This is an offline reading app that is available on multiple platforms (mobile, tablets, PC), as I mentioned earlier. According to Pocket’s website, they have 10 million registered users, which is a huge number.
As an offline reading app Pocket offers bookmarklets and integrates with most reading apps to save any webpage for offline reading.
Articles saved in Pocket are stripped of ads and formatting which limits memory storage needs and users can also control how much memory they allow Pocket to use. Additionally, downloads are only possible over Wi-Fi to meet the needs of cost-conscious users who often have limited bandwidth so always remember to sync your content before traveling or leaving an Internet zone.
When it launched in Kenya, Vice President & General Manager Mozilla, Matt Koidin said ‘’through Pocket, they are empowering people to discover, organize, consume and share content that matters to them. ‘’The ability for users to save articles to “read it later” will be transformative. We believe that together with our Kenyan partners we will keep making the App better for Kenyans,” Matt said.
There are lots of ways you can use Pocket. You can use it to save stories throughout the day to read when they’re ready. If you’re a hunter-gatherer type you can use it to save all the things you want to read, watch, listen to, or buy. Something else that makes Pocket interesting is that you can share articles to multiple social networks with just a single click.
In Kenya, Mozilla partnered with Aga Khan University to roll out Pocket. The partnership will ensure that local content is curated and distributed to better optimise the product to meet the needs of Kenyan online users.
The Aga Khan University’s Media Innovation Center has partnered with Mozilla to identify and work with a team of curators who have put together fascinating and exceptional content from East Africa. For the first time, there’s a series of collections from outstanding Kenyan curators who bring fresh perspectives from Kenya and East Africa.
You can add the bookmarklet to your browser or download the Pocket app for your device from the official page here.