Podcasting is a trend that’s rapidly gaining momentum in the world. Most of the developed markets have gladly accepted it and established podcasters, including big celebrities, are making decent livelihoods from this relatively new concept.
In Africa, podcasting is still in its infancy but the potential it holds is enormous. Countries that have been early adopters of technology such as Kenya, Nigeria, Egypt, South Africa and Nigeria have shown high potential for growth in podcasting.
Jamit, a Nigerian startup, wants to bring African podcasters into one platform and help accelerate their growth. The company, founded in 2018, has built a platform that makes it easy for people to create their podcasts. Jamit helps creators reach a wider audience and realize their podcasting goals faster.
One of the most popular features is “shorts” designed to make a creator’s journey much easier by helping them make audio journals.
“Jamit short is designed in the form of an audio journal, where people get to record their random thoughts in a few minutes and get to share with the world, solving the challenge of having a studio,” Stanley Agbadugo, co-founder and COO said.
“We have over 40,000 podcast episodes on our platform, which include our original podcasts as well. Amongst these are podcasts that have gained international recognition and partnerships. We create audio drama and will be releasing audiobooks as well. What we always aim to achieve with our contents is to express and tell diverse stories through immersive audio experience.”
Jamit aims to become a social audio network, facilitating African podcasters to produce great content and also connect with their audiences.
The platform is billed as “the African podcaster’s platform, built with love from Africa, for African podcast listeners and creators”
The platform already has 12,000 active users, hinting at the huge potential of its tools.
”We firmly believe that the uptake has been great and it keeps getting better. We are currently operating in Nigeria and we intend on expanding to more African countries in a couple of years,” Agbadugo says.