Global Halal platform HalalGuide is now using Apla’s proprietary blockchain technology

Apla, a developer of blockchain protocol for building government and enterprise platforms,has announced  a partnership with HalalGuide, a comprehensive ecosystem of 12 platforms that connects Muslims across the globe to valuable and unique resources including access to halal products and services. This global platform has been built on a peer-to-peer network now using Apla’s proprietary blockchain technology.

HalalGuide acts as an online guide to the world of ‘Halal’. It was created to facilitate the lives of modern Muslims to assist them in carrying out their daily duties in a simplified manner while adhering to religious beliefs. HalalGuide helps 1.5 million users around the world take advantage of its resources and is adding as many as 200,000 more each month. It already covers more than 120 countries including the UAE and other countries in the region and is growing.

According to the State of the Global Islamic Economy Report 2016-2017, the global halal economy is estimated to be worth around USD 3.9 trillion. Growing at a projected annual rate of 20%, the global halal industry is valued at USD 560 billion a year, making it one of the fastest growing consumer segments in the world.

Commenting on the halal industry, Muhammed Arafath, Executive Director of Apla said, “The advent of modern technology at a global level accelerates unprecedented business opportunities as well as numerous challenges for the global halal industry. To address the overwhelming expansion of the Halal Industry, we are pleased to be the blockchain partner of choice to power a comprehensive global platform. HalalGuide makes the lives of practicing Muslims easier by harnessing the power of blockchain technology to address the concerns in the traceability of halal products and more. The HalalGuide team creates useful and unique resources using modern technologies to work for the benefit of the global Islamic community.”

“The global halal economy consisting of 1.8 billion Muslims has expanded to include food, pharmaceuticals, health products, cosmetics, fashion, travel and much more. HalalGuide, therefore, serves as a bridge between businesses and the Muslim community, making it a universal ecosystem for Muslims across the world”.  Ayrat Kasimov, Founder of HalalGuide commented, added.

HalalGuide allows Muslims to globally access a variety of halal products and services, not only as a product traceability platform but also as a holistic Islamic ecosystem on blockchain. Available categories on HalalGuide include clothing stores, accessories, medical centres, Islamic charities, travel agents and more, across the globe.

Apla’s blockchain technology brings a number of advantages to an online platform like HalalGuide. HalalGuide is not just an application, but an ecosystem. Apla Blockchain protocol which is primarily developed for building digital ecosystems integrates all services/platforms of HalalGuide into one coherent ecosystem delivering inter-dependent services with a simplified user experience. Apla’s technical solution is also oriented to cater to the traceability and certification of halal products, making it completely transparent to the consumer.

Moreover, with transparency being a key element in Islam, members of HalalGuide will have full transparency across the number of tokens paid in any transaction. This approach also guarantees that there are no hidden token emissions from the system aside from the declared token sale amount. The data is stored on multiple nodes and can provide a user with a complete transaction history and data audit trail, adding an additional security element that makes the platform more safe and reliable.

To use the service, customers can visit the website or download the app via, the App Store or Google Play.

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