Online sports betting craze in Kenya is here to stay

Online sports betting rising in Africa at an unprecedented pace, no doubt about that. Sports is no longer just about entertainment but also about making money. A lot of money.

Many smart Africans are making money by betting on sports on platforms like Betin Kenya. Although as much as 40% of the African population is said to be below the poverty line, the continent is also emerging as one of the most lucrative sports betting markets in the world.

As we mentioned in a previous article we did, online sports craze is here to stay, especially in countries like  Kenya, Nigeria, and South Africa which have in recent times experienced a massive outbreak of betting companies. In Kenya alone, we have a number of these companies cashing in on Kenyans gambling craze. In fact, it is estimated that the annual turnover of sports betting in Kenya is $20 million which amounts to Sh2.1 billion.

According to a 2014 Gambling Outlook Report released by PricewaterhouseCoopers, the size of the betting market in Kenya, Nigeria, and South Africa combined is projected to be worth nearly $37 billion by 2018.

But why is this market growing so fast? Well, first, betting companies provide an online platform where people can access information about the different sports being played. They can then upload funds to bet on their preferred sports, decide in terms of players and teams of the sport to bet on. For example, a company like Betin Kenya, an affiliate of GoldBet Group, a major European online and retail betting operator uses what it is calling a Betin Kenya Promotion Code. This promotion code allows Kenyans to earn a maximum bonus of up to 50% of the value of their winnings. No other local online betting site has this kind of offer. Using the Betin Kenya Promotion Code you could win thousands of shillings on multi bets. All you will need to do is fully register on the website and place a bet of between fifty and half a million shillings (50 – 500 000 KSh). And if that wasn’t enough, you can also get 10 KSh free every day.  Once you register, remember to enter the promo code at the bottom of the registration page, in the special field marked “Promotion code”.

These kinds of offers are what is driving more Africans continue betting. Added to that are the high internet penetration and the use of mobile money, especially in Kenya, which is major also contributing factors. Kenyans can easily bet on matches through their mobile phones wherever they are, at any time and win money.

Africa is also a sports crazy continent, especially football. European football leagues (especially the English, Spanish, French and Italian leagues) have millions of fans on the continent and using the Betin Kenya Promotional code, Kenyans can bet on the outcome of games, the number of goals (points), which players would score, and much more.

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