Analytics
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News
MeMo² sets the course in Marketing Analytics
Research and consulting agency MeMo² recently introduced a new way of real-time cross-media measurement and optimization. Dutch consumers can now…
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COLUMNS
[Column] Modern Analytics Drive Proactive Transparency
Traditionally, businesses across the globe made decisions based on historical information. With a lack of access to current data, crucial…
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News
#GES2015Kenya: IBM rolls out a $60m investment in African Skills Initiative
The Global Entrepreneurship Summit just ended in Nairobi Kenya. The summit brought together investors and entrepreneurs from across the globe…
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