Samsung Electronics East Africa has officially launched the Galaxy A17 and the Galaxy Buds Core in Kenya.
Two new additions designed to bring Samsung smartphone and audio innovations to more customers. The Buds Core is available now, while Galaxy A17 will be available from 22nd September 2025.
“Giving more Kenyans simple, helpful technology is a priority,” said Eveline Munene, Head of Product and Marketing, Samsung Electronics East Africa.
“The Galaxy A17 puts Gemini within reach through a dedicated side button for quick AI help. The Buds Core delivers clear, reliable audio and features for everyday use.”
The Galaxy A17 blends useful AI access with solid everyday performance. It features a dedicated Gemini access button on the side that lets users summon AI with a single press for writing, search, translation and quick tasks. The A17 comes in two memory options, 4+128 GB and 6+128 GB, giving customers flexibility. It is built for long battery life to last through a full day, and its clean, user-friendly design makes it comfortable to hold and use. Samsung provides up to six generations of OS upgrades and six years of security updates for select budget-friendly devices, like the Galaxy A17.
The Galaxy Buds Core focuses on value and usability. They deliver balanced everyday audio with active noise cancellation, making them great for music, podcasts and calls and include multiple microphones for clearer voice capture.
The Buds Core offers a secure, comfortable fit for long listening sessions and carries an IP54 rating for protection against everyday dust and splashes. They also support Galaxy features such as Interpreter for on-the-spot translations and Auto Switch for seamless pairing across Galaxy devices.
The Samsung Galaxy A17 will be available at Samsung authorized dealers and through financing partners Watu and M-KOPA. The Galaxy A17 will be offered in two memory variants, 4+128 GB and 6+128 GB, priced at KES 20,800 and KES 22,600 respectively. It will come in three stylish colours Black, Blue and Gray. The Galaxy Buds Core are available now at a recommended retail price of KES 5,100, offered in Bold Black and Fresh White.
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