Airtel Smarta Bundles Launched: Connect More, Pay Less


Airtel has announced the launch of its new Smarta Bundles, designed to offer seamless connectivity and financial convenience to its users. With a focus on affordability and efficiency, the bundles integrate mobile money services, generous data allowances, and extensive call and messaging benefits, reinforcing Airtel’s commitment to keeping consumers connected effortlessly.

One of the key highlights of Airtel’s Smarta Bundles is its innovative mobile money feature. Customers who transfer money from their bank accounts to their Airtel Money wallets will receive a refund on transaction fees in the form of Airtel credit. This move is aimed at promoting digital financial transactions while providing users with cost-saving incentives.

Additionally, the bundles offer a substantial data package, including 30GB of monthly data, ensuring users can enjoy daily internet access with 1GB per day. Any unused data from the daily allocation rolls over to the next day, allowing consumers to maximize their data usage without wastage.

For voice communication, Airtel’s new bundles provide 400 minutes of talk time to other networks, along with 100 free Airtel-to-Airtel minutes daily, refreshed at midnight. This feature benefits those who require extensive talk time, ensuring uninterrupted conversations. Users also receive 2,000 SMS to any network, making it easier to stay in touch through multiple communication channels.

Meanwhile, Airtel is also expanding the reach of Airtel Money in Kenya, making financial transactions more accessible and cost-effective. By partnering with leading banks, Airtel Money enables seamless fund transfers, removing traditional barriers to mobile banking. Users can transfer money directly to their Airtel wallets without modifying bank details, simplifying the process for middle-class consumers seeking efficient financial management tools.

Airtel Money is also offering promotional incentives such as the Rudishiwa campaign, where customers receive 50% cashback on transaction charges as airtime when making payments via Airtel Pay Bills. Additionally, withdrawal fees at Airtel Money agents are reimbursed as airtime, further enhancing savings for customers.

Through interoperability efforts, Airtel Money has eliminated the need for cumbersome codes when transferring funds across networks. With government-backed financial inclusion initiatives, Airtel Money is playing a crucial role in digitizing payments and broadening access to financial services in Kenya.

With these strategic advancements, Airtel continues to position itself as a leader in both telecommunications and digital finance, ensuring its customers enjoy a smarter, more connected experience.

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By George Kamau

I brunch on consumer tech.

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