Safaricom Extends Its M-Pesa Global Service to Ethiopia


MPESA Kenya users can now send mobile money to MPESA Ethiopia users through Safaricom’s MPESA International Remittance, as long as customers in both countries have MPESA wallets.

This comes as Safaricom expands MPESA Global to Ethiopia to increase mobile money use and penetration in Ethiopia. This will not only lead to to economic growth of both countries but also create opportunities for individuals and businesses across the region.

It’s worth noting Safaricom launched MPESA in Ethiopia last August.

“This collaboration resonates with our commitment to deliver innovative financial solutions that cater to the evolving needs of our customers. By making cross-border transfers more accessible, efficient and cost-effective, we are empowering individuals and businesses across the region,” said Esther Waititu, Safaricom Kenya’s Chief Financial Services Officer.

“We are thrilled to work with M-PESA Kenya, especially at a time of foreign exchange policy reforms made by the National Bank of Ethiopia (NBE) that encourage a growing number of Ethiopian diaspora and business owners are embracing digital payments to send money to their loved ones and fund their operations,” commented Elsa Muzzolini – Safaricom Ethiopia’s Chief Financial Services Officer.

“Our M-PESA Ethiopia customers should now be able to receive safe and affordable transfers from M-PESA Kenya thanks to this collaboration, which will further promote the region’s adoption of digital payments. We look forward to a successful collaboration,” she added.

This expansion of M-PESA Global to Ethiopia is a significant step towards strengthening financial integration in East Africa and boosting economic growth.

Ethiopians and Kenyans can now benefit from the latest development, as Ethiopia joins over 190 countries where M-PESA customers can send and receive money, catering to both individual and corporate transactions.

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By George Kamau

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