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Latching Onto The Live Sports Boom – How To Create The Best App


It will not have escaped your notice that there has been a huge live sport boom online in the last few years. If you are looking to make your own mark on the industry and start making money a good way of doing so is by developing your own app. How can you make an app that meet the needs of live sports fans and make the most of the boom right now? Here is how to develop an app that uses will love.

Identify Your Gap In The Market

The very first thing you need to do is understand where the gaps are in the live sports market apps available right now. There are a wealth of sport apps available to smartphone users, everything from live sports betting to live sports streaming and more besides. If you want to be noticed above all of the other apps available right now, you need to be offering something special.

At this point you need to do your market research and see what is out there already. What is it that sports fans like from a good live sport app, and what are they currently looking for? This there something that they feel they are not getting currently from their apps of choice? If you can work out what that is, then you can start to fill that gap with your own app.

Outline The Features You Will Provide

Once you have worked out what your potential users will want from an app, you can start outlining what yours will provide. For example, let’s say you are looking to create a sports app that offers live sports streaming. What kind of features would an app like this have?

In this instance, you may be looking to add in stable streaming for events, as well as good search functionality and potentially notifications systems to ensure that users never miss an event they want to watch. This is why your market research is so important, as this will tell you exactly what kind of features you need to be implementing.

Get Familiar With App Design Basics

Designing an app has never been so easy, but there are still basics you will need to have down before you can start creating your live sports app. Typically, you will need to have some familiarity with a programming language. The most common programming languages used in app design are currently Java, Swift, or Kotlin. The language you will choose will also depend on the platform you want to release your app on.

If you are more for novice when it comes to app design, there are platforms that are very beginner user-friendly.  For example, you can use something like Android Studio or Xcode to get started. 

Design Your App Around The User

When you were building your app, the user experience should always be first and foremost in your mind. If you look at any other popular live sports app right now, you will see that they are highly easy to use. For example, as seen at Ivea, a good sports betting app will have the ability to update odds in real time, and offer in-game match graphics that update in reaction to what is happening in the game.

Features like this are what are going to make your app easy to use and understand. Consider this when you are creating your app. Again if you are making a betting app, look at how users will access odds on upcoming games. Is it easy for them to search for the odds they want, and place the bet within minutes? Good user design should make this intuitive.

Remember User Security

As you are developing a live sports bet app, user security needs to be first and foremost in your app design as well. You will very likely be taking payments for different services, whether that is for sports bets or live streaming. You want to be sure your users are safe when they do so.

Implementing several different security measures in your app design will go a long way towards protecting your members. That means measures such as two factor authentication for logging in, as well as encryption for payment details to keep payments safe.

Don’t Forget To Market Your App

Once your app is done, you need to release it to the marketplace and market it to your intended audience. Remember, they will not download it if they do not know about it. Your market research will have told you who the people are who want your app, so focus on them in your marketing push to get a downloads you want.

If you are able to create a good app, you can carve out a place for yourself in the live sports boom happening right now.

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By Staff Writer

Tracking and reporting on tech and business trends in Kenya and across Africa. Send tips to editorial@techtrendsmedia.co.ke

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