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Exploring LG’s ThinQ AI Technology


Artificial Intelligence (AI) is a concept that we have now all become accustomed to. AI has in recent years transformed every walk of life enabling us to rethink how we integrate information, analyze data and use the end end result to improve decision-making.

Tech giants are now integrating AI in every aspect of their business including new products they are rolling into the market. Companies like LG Electronics for example have built an AI strategy designed to make life easier for customers.

In 2018, LG developed its own algorithms to help provide innovative solutions. In line with its vision of “Innovation for a Better Life,” it launched LG ThinQ, a line of consumer electronics equipped with AI technology. With the embedded AI, viewers or consumers can interact directly with their products by voice and access ultra-convenient features of the Google voice assistant technology.

During Consumer Electronics Show (CES) 2018, the company launched an all-new range of products under the name LG ThinQ. This trend was expected to go throughout the year meaning all future LG products will and now feature this technology.

Most of the new products now come under the LG ThinQ brand. They include TVsm refrigerators (both side by side, larder fridges, freezers, top freezers, bottom freezers and even single door), washing machines, dryers, dishwashers and even microwaves.

For example, LG’s top-rated LG OLED TVs featuring AI ThinQ, can be used for both watching your favorite programs as well as searching for information online through voice commands, enabling users to do two things at once. The LG InstaView ThinQ refrigerator reduces the time mulling over what to eat by recommending recipes that can be enjoyed by the whole family.

Other products like the LG Dualcool ThinQ Stand Inverter air conditioner features voice control so owners can control the air flow from a different room. It adopts LG’s DeepThinQ AI technology to direct more airflow towards individuals in a room using spatial recognition. It can also adjust the strength of airflow thanks to sensors that know how close individuals are to the device. . So much you can do using this AI technology. 

Products that carry the ThinQ branding are artificially intelligent, able to communicate with each other and employ LG’s own deep learning technology in order to better understand consumer habits and needs.

LG last month also announced that it will soon  enable cross-brand connectivity through LG ThinQ smart home platform. What this means is that consumers will be able to control appliances from diverse brands, such as Samsung and Vestel, with the ThinQ app, providing seamless interconnectivity and a smarter, more convenient home. The partnership will initially cover major appliance product categories, such as washing machines, dryers and dishwashers, and will gradually be expanded to other types of appliances in the future.

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We cover Technology and Business trends in Kenya, East Africa and across the Globe. Send tips to editor@techtrendske.co.ke

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