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YouTube is introducing user handles to make it easier for search and mentions

Nearly all social media platforms these days utilize user handles for easy identification and mention of user accounts. It started with Twitter, which made it easier for users to identify specific accounts or mention one another within the platform and outside.

YouTube is now working to introduce @name handles for creators and other users. YouTube said in a blog post that handles will appear on channel pages and YouTube Shorts for all users. The company also clarified that this is not a replacement for channel names, but both will be combined as an additional way to identify a channel.

“Every channel will have a unique handle, making it easier for fans to discover content and interact with creators they love.” The company said.

The company said that if a channel owner doesn’t choose a handle by November  14, the company will assign one based on channel names. Users will however be able to edit their handle at their convenient time.

“Because handles must be unique and every channel on YouTube will have one, we’re rolling them out gradually,” said YouTube,

“The timing of when a creator will get access to the handles selection process depends on a number of factors, including overall YouTube presence, subscriber count and whether the channel is active or inactive,” it added.

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Simon W Nderitu

Simon is a tech enthusiast who keeps a close eye on emerging technologies, startups and the general business environment. You will often catch him totally immersed and drooling over Artificial Intelligence, Machine Learning, Virtual Reality, Augmented Reality, IoT and just about any other tech that promises to revolutionize the way we live. Send tips to

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