Chinese technology giant Huawei is inviting applicants for its 2022 edition of the Huawei Global App Innovation Contest (Apps Up) which runs until December 2022.
The global competition under the theme “Together we innovate” aims to strengthen the skills of regional app developers and drive collaboration to build a connected app ecosystem. The contest is grouped into five regions: Europe, Asia Pacific, Latin America, Middle East and Africa, and China. The company has set aside $1 million as prize money to be shared among winners in various categories which include:
- Best App
- Best Game
- Best Social Impact App
- Best Huawei Mobile Services (HMS) Innovation Award
- Tech Women’s Award
- All-Scenario Coverage Award
- AppGallery Rising Star App
- Student Innovation Award
- Most popular App
Winners will pocket between $3,000 and $15,000 in cash prizes.
“The Apps UP competition is in line with Huawei’s efforts to empower developers from the Arab world and to inspire new ideas. Through the Best Arabic App category, we aim to encourage talents within the regional app development communities to create locally-relevant digital solutions that can have a global impact.” Said Ammar Tobba, VP, Public Affairs and Communications, Huawei Middle East Region, Director of Arabic Media Centre.
This contest is just one of the several initiatives by the company geared towards supporting innovativeness and advancing communities. Earlier this year, the company was recognized among the top 10 most valuable brands for 2022 by London-based consultancy firm Brand Finance.