E-commerce site Kilimall has officially unveiled its affiliate marketing programme. Dubbed KiliAffiliates, the program will see young people with online and social media presence earn a commission of up to 8% on various products.
The program was launched in November last year on a pilot in Nairobi and according to Kilimall, it targets to create over 100,000 jobs in the country by the end of the year 2017.
Also known as Cost-per-sale, the affiliate marketing is an online advertisement pricing system where the publisher or website owner is paid on the basis of the number of sales that are directly generated by his portal.
“Since the launch, KiliAffiliates has attracted over 5,000 partners some of whom are already earning monthly commissions of up to Sh50,000,” Robin Xie Kilimall Kenya Managing Director Robin Xie says. “KiliAffiliates is for online publishers and social media enthusiasts seeking to monetize traffic to their websites and partners can take this up a full-time job.”
Under the partnership, bloggers and social media users are given a unique code to enable them display Kilimall banner adverts or links on their websites or social media pages. Any activity through the link is tracked and a sale conversion earns a commission.
“This unique code and account monitor clicks and sales and earnings,” said Mr. Xie during the countrywide rollout of the program. “Account activity can be tracked in real-time.”
He said KiliAffiliates will be a win-win partnership as website owners, bloggers and social media enthusiasts will earn from it depending on their traffic. He said many websites and bloggers have huge traffic but are unable to attract advertising from corporates and other organizations.
“This will create a new generation of entrepreneurs who can work full time on their websites to convert more sales and earn more,” Mr Xie says. “Signing up to the partnership is absolutely free and we expect many website owners to take up this opportunity.”
Over the past few years, affiliate programs have grown enormously in popularity, taking many interesting forms. Bloggers and Website owners are taking advantage of these programmes to make some extra cash.