South Africa’s Fintech software company e4, has announced the appointment of Grant Phillips as its new Chief Executive Officer. Having previously run large multinational technology businesses, Phillips has been working with e4 and its shareholders for the past 18 months and formally joins the company’s executive management team as well as the Board of Directors as of 1 November 2019.
“This is an exciting time of transformation at e4 as we capitalise on its 20-year legacy and continue to reinvent the company as one of the leading digital enablement partners within the software as a service space,” says Phillips.
A commercially minded leader, he says he is excited to leverage the past 24 months of targeted digital product development and assist e4 to enter its next chapter of expanded value creation and commercial growth.
“Despite the existing macro-economic challenges and headwinds being experienced in the South African market, e4 continues to deliver strong commercial growth through its focus on innovation and customer centricity. Its impressive, growing client list is testament to the value its SaaS solutions provide, and the company is very well positioned to further entrench itself as the technology partner of choice in this data driven, digital age,” says Phillips.
He says the company’s growth strategy will focus on four key areas addressing Proptech, Regtech, Data and Platforms: “The business was initially founded on providing automated facilitation of mortgages but what exists today extends way beyond that traditional value. The Group has evolved immensely over the past 18 months and created a broader value proposition that will ultimately extend beyond its existing markets,” says Phillips.
With the enabling building blocks in place, e4 is well positioned to further extend its offerings and diversify, offering its digital transformation solutions across borders and industries: “We are excited to continue identifying opportunities that solve client challenges, add value and ultimately remove friction within traditional business models,” says Phillips.