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AT&T Senior Director Cynthia Karuri-Kropac joins Safaricom as new enterprise manager


Safaricom on Wednesday announced the appointment of Cynthia Karuri-Kropac as its Chief Enterprise Business Officer effective 1st September 2022.

Cynthia takes over from Kris Senanu who left the company in June 2022. Kris joined Safaricom in June 2021 from Telkom Kenya where he served as the Managing Director in the Digital Service Delivery Unit. During his time at Safaricom. Following this, Safaricom named Joseph Wanjohi as the acting as the interim Chief Enterprise Business Officer from 1st June 2022.

Cynthia joins Safaricom from US telco AT&T, where she has been the Senior Director, Enterprise Mobile and IoT Technologies, since 2019. Her career at AT&T. spanned 19 years, having held various management and leadership roles.

“With over 20 years of experience in the telecommunications sector, Cynthia has a wealth of knowledge in various crafts, including business strategy, industrial IoT, enterprise technology solutions, executive advisory and decision support, operational excellence and process reengineering,” Safaricom CEO Peter Ndegwa said in a statement.

She holds a Bachelor of Finance from the University of Toledo, Ohio, and an MBA in Finance and International Business from Kent State University, Ohio.

“As we welcome Cynthia to the Safaricom family. I would also like to thank Joseph Wanjohi for his leadership and steering of the Enterprise Business team during the last 3 months,” Ndegwa added.

Safaricom has been expanding its enterprise business unit over the last few months as it seeks to leverage its connectivity and experience to venture into the technology space. The telco announced that it will now be offering cloud computing, cyber security and internet of things (IoT) solutions for its enterprise and public sector customers.

Besides reinforcing its new business strategy to become a technology company, the telco said it is banking on these recent efforts to enable it to play a bigger role in digitizing and transforming businesses in various sectors including education, health and manufacturing.

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Nixon Kanali

Tech journalist based in Nairobi. I track and report on tech, business and African startups. Founder and Editor For TechTrendsKE. Nixon is also the East African tech editor for Africa Business Communities. Send tips to nkanali@techtrendske.co.ke.

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