Grow Your Business Sales with Social Media in 2018

Social media has changed the traditional ways of marketing of the business. In 2018, again you have a chance to boost your business sales and make the energetic and refreshing rank of your business in the market. Yes! You can get outstanding ranking and can generate extraordinary revenue through the social media. Social media marketing […]

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WhatsApp will now allow group admins decide who can post to the group

If you’re an admin of a WhatsApp group you must really be finding it hard to deal with those annoying friends in the group. Let’s say you opened a group to plan for a road trip or a friends wedding, but then there this one or two friends who are always sharing funny memes of […]

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The importance of social media web, designs and their impact on small businesses

The internet is a heavily contested place for any business owner, either big or small. If you are a business owner, then you must constantly try to use innovative ideas to capitalize on market trends as well as make your business campaigns more successful. Having a solid presence on the internet is of prime importance […]

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The Importance Of Evaluating Your Posts On Instagram For Social Media Marketing

By Trudy Seeger Social media marketing plays a pivotal role in promoting and marketing your business online. Instagram is a popular social media platform that helps you connect with approximately 800 million users across the world. It is an easy platform with a simple user interface. You post visuals of your business in the form of […]

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Editorial: Introducing Generation Z

By Ben Roberts, CTO, Liquid Telecom, A new generation is emerging across Africa who have never known life without the internet or social media. How will their consumer behaviour and spending patterns shape businesses in the future? And as more Gen Zs enter the workforce, how will their new ideas and approaches alter the workplace? Most […]

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How to remain relevant in the Facebook age of meaningful social interactions

With Facebook announcing that it is pushing brand and publisher content out of news feeds, how can businesses, especially small and medium enterprises in South Africa, remain relevant? It was deemed a “rude awakening” early in January 2018 when Facebook CEO, Mark Zuckerberg, announced that the social networking platform had changed its algorithm, basically meaning […]

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The 5 Golden Rules for Content Marketing in 2018

By Jessica Watson, Today everyone wants to build a brand with an enormous audience, Promoting and building your brand through social media and other ways is a wise idea, but you should take advantage of content marketing too. Content marketing is a process of creating useful, appropriate, and informative content to acquire a target audience. When […]

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Infographic: How to Maintain a Professional Online Presence as a Service Provider

Having an online presence plays a big role in many competitive industries today, such as retail and service sector. However, being present in social media networks and having a fully-functioning website is not enough to keep your clients engaged to you online. More importantly, you need to have a positive online presence – starting from […]

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Twitter now lets you create much longer display names – 50 characters

Twitter has really been preoccupied with making everything lengthy lately. Just the other day it finally rolled out the 280 character limit to everyone and now it also wants your Twitter display name to be longer too. The company has announced that starting today your Twitter display name can be up to 50 characters in […]

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How to delete messages you sent by mistake on WhatsApp

You probably have read about WhatsApp ’s latest feature that will now allow you to delete a message sent by mistake. The company has been testing the feature for the most part of this year before it finally decided to roll it out last week. So how does this feature work? Well, you will be […]

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How to Grow Your Small Business by Using Social Media Effectively

Everyone is acquainted with the significance of social media in every aspect of life. It is to be considered in this modern era that survival of everything is just through the social media and positive growth of business and popularity of brand is also dependent on social media. Social media plays a supporting role in […]

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Twitter want to expand tweets from 140 to 280 characters

Twitter just doubled the character limit for tweets to 280. The company has announced that it has started testing the 280-character tweets in an effort to give users more room to express themselves. You will all agree that character limit has always been a major cause of frustrations for Twitter users, especially those tweeting in […]

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Olx SoMA Award nominees urged to use online networks to empower followers

Social media experts have been challenged to use digital channels to impact the society by disseminating informative and educative content that can empower their followers. This was the message from the Olx Kenya Country Manager Mr. Peter Ndiangui yesterday while speaking to the nominees of for the fifth Olx SoMA Award s (Olx SoMA 2017) […]

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Twitter is getting rid of its default ‘’ egg ’’ profile picture

Twitter is done with its default ‘’ egg ’’ profile picture. The company is getting rid of the egg picture it has used since 2010 for users who-who don’t upload their own picture. The egg, Twitter says was a playful was to reference how eggs hatch into birds that send all the Tweets you see […]

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How Tech Entrepreneurs Can Leverage Millennials in Africa

Millennials are determining the conduct of business the world over. In Africa, they form 37% of the population. This bulge in youth population makes Africa the continent with the youngest population on earth. About Millennials They are more amenable to new ways of businesses. Due to their ability to fit into emerging structures, they are […]

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#ElectionsKE: Five Online Strategies Politicians will use to target voters

One of the biggest changes in Kenya’s political environment since the last national election in 2013 has been the rise of internet penetration. Back then, only 32.1% of the population had access to the web. As you read this, over 64% (31M) of Kenyans use the internet. While I’m not a political expert, I am […]

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Facebook partners with fact-checking organizations to flag and rank-down fake news

Facebook has become a central location for “fake news,” hoax stories. Most of the time, the news are purposely meant to deceive people. Those days could finally be over after the company has announced it is rolling out a new tool designed to make it easier for users to report fake links shared in the […]

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Instagram Launches Live Video and disappearing photos and videos feature

Instagram has unveiled a new feature that will allow users to broadcast live videos on Instagram stories. The Facebook-owned also unveiled another feature that will let users send disappearing photos and video messages to followers via direct message. The new  ephemeral video and photo message feature is similar to what we have on photo-sharing rival […]

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WhatsApp rolls out video calling feature to everyone

A couple of weeks ago we told you that WhatsApp was testing a video calling feature. Well, today, the company has officially confirmed that it’s rolling out the feature to all users across the globe. This means the video calling feature will now be available to WhatsApp’s over 1 billion users worldwide on iOS, Android, […]

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According to a report published by Android Authority, the details were spotted as part of a text translation program for WhatsApp

WhatsApp rolls out video calling feature

Rumour that WhatsApp has been working on video calling feature has been going on for some time now. The first time we heard about them was last year in December from a German Apple blog Macerkopf . The blog went further and provided allegedly leaked images of video calling in action claiming that WhatsApp is […]

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Facebook has done this by adding the Data Saver option in the settings menu on Facebook Messenger Beta on Android.

Facebook is testing a Data Saver Mode feature for Messenger to help you save on data.

  Facebook is reportedly testing out a new feature that will let users cut down its mobile Messenger app’s data consumption. The idea behind this is to help people be able to use less data when accessing video content and photos posted daily on the internet. Facebook has done this by adding the Data Saver […]

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According to a report published by Android Authority, the details were spotted as part of a text translation program for WhatsApp

WhatsApp could be working on a passcode protection feature

A couple of months ago Facebook-owned app WhatsApp introduced end-to-end encryption as an added security measure to keep users’ conversations private on the platform. According to WhatsApp, the move toward end-to-end encryption was intended to bolster personal privacy and security worldwide. It now looks like WhatsApp may be working on an additional security feature. According […]

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The ‘’Save Draft’’ option is available when you hit the ‘’back’’ button on instagram.

Instagram rolls out a ‘’Save Draft’’ feature to everyone

A couple of weeks ago some Instagram users reported seeing a ‘’Save Draft’’ feature. Instagram was said to be testing the feature but we were not sure when it was going to finally roll it out. The Photo sharing app has now announced that it is rolling the feature to all users starting today. The […]

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Instagram has unveiled a new feature that will now allow users to block such comments.

Instagram launches new feature to filter abusive comments

One of the things that any Instagram user hate is having someone post offensive or abusive comments on their photos. Most of the time users have little control over such comments, things might however change starting today, thanks to a new feature rolled out by instagram. The new tool lets users list words they consider […]

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Facebook rolls out new metrics, engagement tools for videos

Facebook want to help content creators to track and enhance engagement and with its video content. The company has rolled out a new tool that will now help publishers better understand who is watching their videos on the platform. The video metrics in Page Insights and Video Library tool will also help publishers understand who […]

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The ‘’Save Draft’’ option is available when you hit the ‘’back’’ button on instagram.

Is Instagram about to roll out a ‘’Save Draft’’ feature?

It looks like Instagram could soon be rolling out a new feature that will allow users to save their photos as drafts when they try to go back. Normally, Instagram would discard your edits when you hit the ‘’back’’ button. TechCrunch, however, reports that a new dialog box will remind you of, before showing you […]

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Twitter just expanded its GIF support size limit to 15MB

GIF lovers, some good news here for you.  Twitter has expanded the size limit for GIF support to 15MB, three times larger that the old 5MB size limit. Now you won’t have to tweet those GIFs that end too soon. Twitter quietly updated  this on its FAQ with the change, a welcome move for companies who […]

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Twitter to kill photos and videos from 140-character limit

Twitter is finally beginning to distance itself from its strict adherence to the rule that tweets should only contain 140 characters. The company feels users need to do more through a tweet and that is why it has today that it will no longer be counting media attachments (like photos, GIFs, videos, and polls) and […]

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The ‘’Save Draft’’ option is available when you hit the ‘’back’’ button on instagram.

This is How The New Instagram Business Profiles Will Look Like

Early this year, Instagram announced that it was working on rolling our a business profiles. What Instagram actually wanted to do make it as appealing as possible for brands to advertise their services or products, more of what Facebook does with pages, with special profiles. We finally got a chance to see how the new […]

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Facebook launches Agency Ambassador programme for Africa

Facebook has launched an Agency Ambassador Programme for Africa in what it says is part of its drive to equip its agency partners with the skills and information they need to make the most of Facebook as a marketing and advertising platform. Under this programme, Agency Ambassadors will have a direct line to Facebook and […]

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Webfluential Launches new tool to help influencers calculate how much their tweets are worth

Twitter usage in Kenya has been doubling year in year out. In fact recent statistics have always placed Kenyans as the 2nd most active people  on Twitter in Africa. So many brands have also embraced Twitter, always using influencers on the micro-blogging site to promote their brands. This has seen the rise of so many […]

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Here is how to use Snapchat ’s new video and voice calling feature

Snapchat recently unveiled a new Chat 2.0 update. The update brought with it a number of new features one of it being video and voice calling features and the ability to send silly stickers to your friends on the messaging app. ”What we love most about the new Chat is how easily you can transition […]

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Airtel Kenya Recognised as top telecom brand on Social Media in Africa

The Africa Brand Index has recognised Airtel Kenya as the top Social Media Brand in Africa. The award recognizes Airtel Kenya’s outstanding use of social media platforms in engagement and resolution of customer issues. Airtel Kenya outperformed all the other telecom companies in Africa to become the top Telecommunication brand on Social Media for the […]

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Here is how Kenyan companies should use tech tools to add value to their recruitment process

The job market in Kenya is a paradox. On the one hand, an estimated 2.5 million youth are unemployed; on the other employers find it difficult to fill key positions that require scarce skills. Some 71.8% of Kenyan employers who took part in a recent Corporate Staffing Services survey  said they receive too many job […]

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Facebook reaches 1.59 billion people globally and 100 million hours of daily video watch time

Facebook announced that they have reached  1.59 billion people globally and 100 million hours of daily video watch time on their platform. Making the announcement through his Facebook Page, Mark Zuckerburg CEO and Founder, Facebook, said, “We just announced our quarterly results and shared an update on our community’s progress to connect the world. Our […]

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BREAKING: Twitter is currently down

If you have tried accessing twitter via your desktop or mobile phone you might have came face to face with an error message. Well, the social media platform is down, sparking fears of a possible hack. Anyone who has tried logging into the microblogging site is getting a warning saying “something is technically wrong”. The […]

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How to Stay Safe on Social Media

TechTrendsKE proves itself to be a professional and well-designed website meant to give you everything you need to know about technology in Kenya. I feel confident in the information I receive given the quality of recent posts such as this one on ISIS’ frightening new app. Social media has undoubtedly made the world a more […]

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Be warned Tweeps, New ​Twitter rules cracks down on threats and abuse

Twitter users who use the social media platform for violent threats and abusive behavior be warned. The company has revised its rules to clarify what it considers to be abusive behavior and hateful conduct. Under these new rules Twitter will suspend or shutter any user account that engages in “hateful conduct” or whose “primary purpose […]

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Welcome the new revamped Google+

Google+ is here to stay, this could be the message Google is trying to send if the new  announcement by the company is anything to go by. If you head over to Google+ today, you’ll see that things look a little different. Google has just announced the new new revampled Google+. Google says it has spent […]

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Facebook is changing how your notifications look

Your Facebook notifications on your phone are about to look different, Facebook has announced. Your notifications will now show friends’ milestones, like birthdays and life event, Sports scores and TV reminders, based on Pages you’ve like and even upcoming events that you’ve joined. This update the Social Media site says will however not affect your […]

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Twitter Introduces ability to Embed Basic Two-Choice Polls In Your Tweets

For the past one month or so Twitter has been playing around with polls and yesterday the Social media site decided to roll the feature out. With this feature, users all over the world will be able to get public opinion on all subjects, and also track responses in real time. In just a few steps, […]

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Twitter launches ‘Moments’ to follow Trending Stories

By Nixon Kanali, TechTrendsKE It is just a day since Twitter announced its co-founder Jack Dorsey would now be the new Company’s CEO, and things did not just stop there. The Social Media site has rolled our a new feature dubbed ”Moments” to its worldwide audience to help them discover and follow trending topics in an […]

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Tourism players urged to make better use of the social media to market businesses

Tourism players in the sector should make better use of the internet and social media to market and manage their destinations and businesses. This was said by Mr. Damian Cook, the CEO of E-Tourism Frontiers, at the fifth E-Tourism East Africa Conference that officially kicked off in Nairobi. Emphasizing on the importance of online tourism […]

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Facebook apologises to users after crash

Social media site Facebook has sent out an apology to its users after the site crashed and was unavailable for close to 40 minutes last night.  The site saw close to 1.5 users using the the platform unable to access it due to what the company says was a ”Configuration” issue. Major outages were reported […]

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Facebook working on a Dislike button

Sometime back someone asked me a very interesting question. When someone updates a sad status on Facebook and you click LIKE, does that mean you like the status or or showing sympathy to the person? Well, of course I did not have a proper answer for him, but now Facebook might just be coming up […]

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LinkedIn rolls out ‘Chat-Style’ messaging Interface

If you are having a bunch of unread messages on LinkedIn, this might just look different the next time you log into your account LinkedIn on Tuesday unveiled a completely revamped user interface for its messaging service in what it says is aimed at offering users an easier and more lightweight way to have professional […]

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Facebook witnesses one billion users in a day: Mark Zuckerberg

In what Facebook CEO and Founder Mark Zuckerberg described as a milestone, one billion people used Facebook in a single day. This “milestone” was reached on Monday, when “1 in 7 people on Earth used Facebook to connect with their friends and family, he said in a Facebook post. ‘’When we talk about our financials, […]

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No more 140-Character limit for Twitter Direct Messages

If you have used your twitter DM recently you must have noticed something interesting, apparently, the social media site no longer has the 140-character limit for private messages. This announcement was made last week in a blog post where Twitter said they will now be a limit of 10,000 characters per Direct Message. ‘’Each of the […]

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Facebook users can now appoint ‘heir’ to manage account when they die

By Nixon Kanali / TechTrendsKE For some time now, Facebook users have been wondering what happens to someone’s account when they pass on. What has been happening is, Facebook has been freezing the person’s page, something which some family members and friends have been objecting saying they wanted to maintain the pages with updates. Facebook […]

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Facebook just changed its logo. Can you tell the difference?

Facebook has got a new logo, but it’s not completely new – just a minor tweaking with the original, so much so that you would have to look closely to spot the differences. The new blue wordmark keeps the favicon (that’s the “f” icon you see most often), changes up the “a” and features a […]

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Six Steps to Capitalizing On Social Media as a Marketing Tool

Since  inception, social media has evolved from a platform traditionally used to catch up with family and friends to phenomenal sites that are shaping ways in which news is disseminated and assimilated, to fertile grounds for brands to reach out to the consumer in a more personalized and interactive manner. However, just like any unit […]

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Facebook’s First Africa office opens in Johannesburg

Facebook has opened its first African office in what it says is to help further its commitment to help businesses connect with people and grow locally and regionally. The office, which is based in Melrose Arch, Johannesburg, will be the Social Media giant’s newest business office and will be headed by Ogilvy veteran, Nunu Ntshingila […]

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Instagram Announces New Explore Feature for real time updates

By Nixon Kanali, TechTrendsKE Instagram has today announced that it is making an update to its search and discovery functions.  With this new update, the photo sharing app will now be able to highlight news and information to its users in real-time. The all-new Explorer page, with trending Tags and Places and more powerful search […]

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Twitter adds autoplay to videos

In an attempt to increase its video views, twitter has announced that it has added an auto play feature to videos uploaded to its platform. Starting this week, videos embedded in Twitter’s timeline will automatically start playing when twitter users view on the Web, this will also apply on Twitter’s iOS app. ‘’Now native videos, […]

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Google and Twitter team up to bring real-time tweets to google search

Google has teamed up with twitter to bring real-time tweets to Google Search.  The two companies had a similar deal previously, but it ended in 2011 after Google came up its own social network Google plus. Starting today however, Google says it is bringing tweets to Google Search on mobile devices. So now when you’re searching on […]

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Twitter now allows direct messages from anyone without need for following

Previously, direct messaging could only be possible between two Twitter users who followed each other. But now, twitter is givivng users an option of changing their settings and opt to allow direct messages from any person, including people or organisation8 who don’t follow them. Twitter says it is changing how direct messaging works so that […]

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Facebook opens up video embeds to everyone and adds 360-degree video support

Facebook’s purchase of Oculus has manifested a little more tangibly. Today at its F8 conference, the social network announced an upgraded version of its internal video player with support for 360-degree videos. The omni-directional uploads are viewable on the Web, where you can click and drag in all directions during playback to see the full view, but the videos are best […]

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Facebook is testing out its own Phone app

Facebook hasn’t been shy of releasing spin-off apps of late — consider Home, Rooms, Groups, Slingshot and of course Messenger — and it looks like there’s another one in the pipeline too. A couple of Facebook users on Android have noticed links to what seems to be a Facebook dialler app called, appropriately, Phone. Android […]

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Nine years down the line, a look at nine interesting things about twitter

On Friday 20th March, Twitter marked 9 years. The company’s CCO Gabriel Stricker posted a look back at some famous first tweets, including the first-ever tweet from CEO and co-founder Jack Dorsey, back when Twitter was known as “Twttr”, no vowels were used. Since the first ever tweet in 2006, the micro-blogging site has grown […]

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Facebook now lets you choose who controls your account after you die

Facebook is putting its users in control of what happens to their accounts after they die. Starting today, users in the US will be able to chose to have their accounts deleted after death or grant another person on Facebook permission to manage an account on their behalf. Facebook calls this person an account’s “legacy […]

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The #Belfie Stick Lets You Easily Take Pictures of Your Butt

  Forget about the Selfie, not we have  belfie (that’s a selfie of your butt)  and a photo-based social networking site ON.com has now introduced the Belfie Stick, a contraption designed to make it easier for butt-pic fans to take pics of their butt. According to an article published on Yahoo,  ”The Belfie Stick, which unlike regular selfie sticks […]

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Could Facebook be planning to be the next new YouTube?

Could Facebook Video be the next big  video sharing platform after YouTube?  Well, maybe yes. According to new statistics released by the  company, In just one year, the number of video posts per person posted on the social media site has increased 75% globally and 94% in the US.  This has changed the News Feed […]

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Facebook rolls out new Search tool to help you seatch for old posts

Facebook has rolled out a new Search tool in what it says is to make it easier for users to find old posts that they shared. ”You’ve told us the most important thing is being able to find posts you’ve seen before, and now you can”.  Tom Stocky, VP of  Facebook Search said in a blog […]

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Twitter Allows You Share Public Tweets Via Direct Messages

By Nixon Kanali, Twitter users will now be able to share Tweets privately using Direct Messages, Twitter has announced. This announcement was announced by the micro-blogging service product manager Sachin Agarwal  who said that this is just one of the new ways people can use Twitter to share what’s interesting with their followers. With today’s update you’ll […]

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WHATSAPP NOW TELLS YOU ‘WHEN’ YOUR MESSAGE WAS READ!

Popular messaging service, WhatsApp has now rolled out a new update that allows users to know when a message they have sent to someone has been read by the recipient. WhatsApp has silently started rolling out a new feature in its new update that drops in two blue check marks when the recipient has read […]

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