mSurvey, Safaricom partner to enable merchants collect customer feedback via Lipa Na M-Pesa

Kenyan SaaS Mobile Consumer Feedback Company mSurvey has announced a new partnership with Safaricom’s M-Pesa. The partnership, announced today, will enable merchants across the country to access customer feedback via Lipa Na M-Pesa through mSurvey’s platform. The company says merchants using this service will be able to obtain actionable customer insights to inform their strategy […]

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Safaricom’s Lipa Na M-Pesa ranked top In Cashless Transactions

With less than a year after it was introduced, Safaricom’s Lipa Na M-PESA has been ranked as the most preferred method of making payments without money among customers in Kenya.   This is according to a study done by McKinsey, a global management consulting firm. The study found out that nine out of ten payments […]

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