Just two months after its launch, UK-based startup Senditoo has raised £ 260,000 to expand and become the leader in the airtime transfer from Europe to Africa – a fast-growing market of +15% per year. This comes few months after the company secured funding from French investors Thibaults Launay, Romain Girbal and Célia Grémy to boost growth to boost its growth.
The financing round has been completed within two weeks. It brings together investors with significant track records in African markets and telecommunications, as well as an expert in Growth Hacking: Jan Petzel (Managing Partner, Eldon Capital; former Managing Director of Goldman Sachs; Harvard MBA), Maxime Dupont (Growth Hacker), Ibrahima Sall (Trader at Société Générale), Burhan Osman (Trader at Mercuria).
Senditoo says the funds raised will be used to finance the startup’s expansion across African markets and the launch of a mobile application.
Senditoo already benefits from synergies with rising stars from the African digital scene. The startup has just set up a partnership with Afrimalin, the French classified ads site co-founded by Romain Girbal, Célia Grémy and Thibault Launay, who are also shareholders of Senditoo. Senditoo is also in discussion with Afrostream, the African Netflix, for a partnership to expand its user base among Francophone African diaspora.
To expand, Senditoo has just recruited a new CEO, Barry McWilliams, who will be in charge of establishing strategic partnerships in Africa. Barry McWilliams has an extensive telecom expertise with more than 10 years of experience as Managing Director of Verizon and Managing Director of BT.
Recently, the Startup also rebranded from Ozaremit to Senditoo.