Startups

Tech startup Senditoo launches super-fast mobile airtime transfer app


Mobile airtime transfer service Senditoo has launched a super-fast app that allows users to send top-ups to mobile phones across the world in just 15 seconds. According to the company’s CEO and co-founder, Ibrahima Soumano, the new Senditoo app will drive the tech startup’s foray into East and Francophone Africa, having successfully penetrated the Zimbabwean, South African and Nigerian markets.

“We’re enjoying a steady build-up of transaction volumes across the continent and have partnered with various distribution businesses to make the app our strategic entry point into East Africa and Francophone Africa,” Soumano said.

The app is now available to download on Google Playstore for Android users and App Store for iOS. With over 70 per cent of Senditoo’s users logging into their web platform via mobile phones, the app is expected to hit it off with users accustomed to transacting while on the go.

Launched in March 2016, Senditoo has built an extensive airtime transfer network comprising about 400 mobile operators with a reach of 4.5 billion prepaid phone users in more than 140 countries, with 40 of these in Africa.

In December last year, the company’s expansion drive to become the leading airtime transfer service from Europe to Africa received a $329,690 boost in funding from three French investors.

“Since our last funding round in December, our revenue has increased by 600 per cent globally,” Soumano said, “It is on this performance that we are preparing our next funding round.”

Senditoo has enjoyed a particularly warm reception from the Zimbabwean diaspora market, with around 70 per cent of the company’s transactions volume coming from Zimbabweans.

The company’s co-founder, Zimbabwean-born Takwana Tyaranini, said: “Over 5000 top-ups averaging $10 were sent to Zimbabwe in the first three months of 2017. The country is our biggest destination as we’ve become the preferred platform for Zimbabweans living abroad. This trend is increasing every day, as people trust our service.”

“We’ve created a cool, easy-to-use and very secure app that speeds up transactions by allowing a user to simply select a recipient from their phone contacts and send airtime instantly – the whole process takes a mere 15 seconds,” Tyaranini added.

Providing choice, convenience and efficiency to their African market is a challenge that Senditoo takes very seriously, according to Soumano.

“We are African techpreneurs and we are on a mission to change the paradigm about the continent. We feel that a lot of love and care is not put in building products when it comes to African consumers and we would like to change that as far as Senditoo is concerned.”

To download the Senditoo app, visit Playstore for the Android version and App Store for iOS.

Senditoo are also offering a discount of $2 for users to try their app and send airtime to their loved ones. After registering your account on the app, follow the instructions for sending airtime and when prompted, enter the discount code ‘HOME’ to claim your free $2 airtime top-up.

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